How We Cut Cost-Per-Admission in Half for a Midwestern IOP
In the competitive landscape of healthcare marketing, achieving a reduction in cost-per-admission is a formidable challenge, yet one that we successfully tackled for a Midwestern Intensive Outpatient Program (IOP). By employing a meticulous analysis of our marketing data, we pinpointed areas ripe for improvement. The key lay in optimizing targeting strategies, refining our messaging, and…
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